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We stayed in with the Mexican people through our program Cuarentena Fotográfica: 14 tours, broadcasted by Facebook Live, which shares our photo archives with more than 1.2 million views.
“At a time when billions of people around the world are separated from one another, museums can bring us together” -Ernesto Ottone R., Assistant Director-General for Culture of UNESCO.
As part of the Televisa Foundation efforts to develop and leverage educational and cultural contents during 2020, a particularly hard and complicated year world-wide, the Visual Art Direction took several actions with the main objective to spread the Archive and Collection of Televisa Foundation and take to the audience at their homes, one of the most relevant photographic and cinematographic heritages in Mexico and Latin America.
With the Ministry of Public Education, it was established a partnership for the production of 14 videos with material from Televisa Foundation’s Collection and Archive for the “Learn at Home” program, designed to support basic education during the pandemic.
In October, we wook part in the Morelia International Film Festival, not only with the exhibition “Hasta que el cuerpo aguante” dedicated to Martinez Solares in Benito Juarez Public Plaza, but with virtual content using QR codes and NFC chips, movie streaming, live interviews, Spotify Playlists and filters in IG too.
Also, we collaborated with the top film festivals of the world through our restored and digitalized classic films titles, reaching more than 95 thousand attendees in total.
We worked focusing on the goals of Quality Education and Gender Equality guaranteeing an inclusive, equal and qualitative education, promoting learning opportunities for all ages and all of the people.
Through art exhibitions and publications, based on the research made in the document collection and archives, we provided significant learning experiences about the relevant artistic and audiovisual culture production in our country. Each project is designed to ease the assimilation of content in a didactic way. We look to educate and sensitize through reflection, modifying the way we perceive our surroundings.
To achieve gender equality and girl and young women empowerment, we offer essays about gender perspective.